Coachella's use of technology in performance art
One of the most well-known music and arts festivals in the world, Coachella, has long been a leader in utilizing technology to improve the festival-goer experience. Stage design, lighting, sound, and performance art are just a few of the technological improvements that the festival has incorporated into the production of the event. The usage of holograms in performance art at Coachella is among the most noteworthy instances of technology in art. Tupac Shakur was revived as a hologram in 2012 and appeared on stage with Snoop Dogg and Dr. Dre. The hologram caused a great deal of excitement and controversy, igniting debates about the future of live music and the moral ramifications of resurrecting dead performers. Augmented reality (AR) has also been used by Coachella to improve the visual experience for visitors. The festival debuted an augmented reality (AR) experience called "The Antarctic" in 2017, which immersed festival-goers in a virtual setting. Visitors could enter the...